Critical Questions in Hospitality.
My guest in this episode is Celine Vadam, Co-founder of Hospitality of the Future Think Tank contributed with the team from the Hospitality of the Future Think Tank to Prof. Dr. Willy Legrand’s book¨Critical Questions in Sustainability and Hospitality.¨
We will discuss with Celine Vadam how to make better choices and prioritize a more holistic commitment to protecting the planet.
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Welcome to the 2nd episode of 3 part series called The Why, What and How of digital marketing in tourism and hospitality
I am with Juha Pesonen, Head of eTourism Research at University of Eastern Finland
In this episodes we are discussing about Defining a strategy to reach business goals.
We will talk about
Where does strategy work start in tourism business? -> Strategy defines how we get from where we are now to where we want to be in 5, 10 years.
How to build a successful strategy?
Digital transformation is one of the buzz words in the tourism industry at the moment. What role does technology play in strategy work?
How to manage strategy execution? -> Using SMART metrix.
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Why bother with Digital Marketing for Tourism and Hospitality.
Discussing in this three part series with Juho Pesonen, Tourism Marketing and Management Master’s Degree Programme Director; Adjunct Professor, Head of eTourism Research, University of Eastern Finland.
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The hospitality industry faces overwhelming uncertainty and risks right now. The loss of a job and loss of stability increases a person’s risk to experience mental health issues… and they are at a much higher risk to attempt drastic actions”
Maintaining mental health is both more challenging and more important in these unprecedented times. Sam-Erik Ruttmann is speaking with Dragan Donkov
Manager Learning & Development, EMCC Accredited Coach, MHFA Instructor
How this effects leadership, how to recognise the signs of mental health issues, and how to provide help for those affected.
How to seek help? How to help each other and provide ¨mental health first aid¨.
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In this segment of Hospitality Talks, Sam-Erik Ruttmann and Abid Butt invited.industry professionals to discuss industry challenges in the current environment. Guests include Alex Cabanas – CEO Benchmark Global Hospitality, Dr. Erinn Tucker, PhD, MBA, MS, CDMP. – Faculty Director & Associate Professor Georgetown University and Michael Frenkel – President MFC Public Relations.
Here are the talking points of the episode, called, ¨ Industry challenges during a pandemic ¨
Dr. Erinn Tucker
Faculty Director & Associate Professor
Global Hospitality Leadership
Georgetown University
* • What can the students learn from this chapter?
* • How will the education evolve?
* • What questions have the students brought-up during this time?
* • How will the industry change with this pandemic?
Alex Cabanas
Chief Executive Officer
Benchmark Hospitality
* • What have Benchmark done to address the various stake holders, associates, guests & owners?
* • What can the industry learn from this episode in preparing the associates?
* • How do we balance the safety and the fiscal responsibility?
* • What can be done to prepare for the restart?
* • How will the industry change with this pandemic?
Michael Frenkel
President – MFC Public Relations
* • Communication is pivotal in emergency situations? What can the industry do to stay connected with all stake holders, associates, guests and owners?
* • What are the lessons learnt from communication perspective?
* • How can the industry gain consumer confidence moving forward?
* • How will the industry change with this pandemic?.
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I am discussing with Yasha Chatab, based in Jakarta, about everyday life in Jakarta.
We also talk about government encouragements for people to travel more.
Bali announced ¨Love Bali ¨campaign to entice travellers to visit The island of Gods. Does this approach work?
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We discuss with my guest Sehnaz Cehreli, authority and expert on the needs of the new generation travellers. They are socially responsible, believe in sustainability and living to experience the unique moment. What should the travel destinations and hotels do successfully market and serve the needs of the travellers.
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PHUKET: The narrow laneways and pastel-coloured shophouses of Phuket Old Town are usually bustling with Chinese tourists during the Lunar New Year holiday, but travel bans and local fears about coronavirus have largely emptied the streets this year.
Just a handful of tourists, many wearing face masks, strolled through the area during daylight hours this week. In the evening, foot traffic increased a little under the glow of the red lanterns strung across the thoroughfare, but remained far below normal levels. Tour bus operators say 300 of their coaches have been idled because there are no passengers.
“The impact is tremendous,” 45-year old Ausana Akaradachakul told Reuters as she waited behind the counter for shoppers in her store selling postcards, straw bags, clothing and jewellery.
“Only a few days after the news broke about the virus, the Chinese tourists were visibly few,” Akaradachakul said. “I think about 70% of them are gone.”
The beach resort of Phuket is Thailand’s second most visited destination after Bangkok and is usually a big draw for visitors from China, who accounted for 11 million visitors last year, particularly around the Lunar New Year holiday. This is familiar event bringing back memories when I was managing a resort in Phuket, Thailand in 2003.
While reading the news Jayanth Kolla, sent me a message, on Thursday January 30 that he was looking into some analysis of adverse impact of Corona Virus and China inbound travel shutdown on tourism in Europe for this year. The news update from world media has been reporting minute by minute on the spread of Corona Virus.
In this episode we are;
– We are reviewing the impact on business and more importantly on the general sentiment of the public in Europe.
– We reflect on the lessons learned from SARS epidemic how the hotel industry dealt with situation in 2003.
More importantly also providing some suggestions on the next steps to recover some of the lost business in 2020.
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What happens to tourism businesses that do not listen to changes in travellers habits? Sadly we know the answer to that question, they collapse. The leading hotelier association in Spain are crying foul. Also there is a claim that Thomas Cook in this case ruined the booked trips when the news was announced. In this episode we talk about what believe is the probable reason. More importantly what tourism business can learn from this so they do not suffer the same destiny. We share some tips and tricks especially for hotels on lessons learned.
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